2004 Electra Goes Green

Towards the end of the nineties, people around the world were increasingly concerned about the damage being done to the ozone layer

Another innovation: ecological air-conditioners use ‘green gas’ that does not harm the ozone layer

Towards the end of the nineties, people around the world were increasingly concerned about the damage being done to the ozone layer. In the year 2000, a directive was issued in Europe banning the use of Freon gas R22, which damages the ozone layer and harms the environment; only the use of R410A gas was allowed. The new gas was more environmentally-friendly, but its air-conditioning performance was not as good as its predecessor.

Ecological awareness came to Israel relatively late, and only in 2003 Electra, in partnership with Airwell, began to develop products with environmentally-friendly gas.

By 2004 Electra was ready to launch a new line of products using R410A gas, and set into motion, yet another, revolution in Israel’s air-conditioning industry.

In January 2005 a ruling came into effect in Israel, gradually prohibiting the import and marketing of air-conditioners using Freon gas R22. Air-conditioning importers, whose business had until now been based on cheap products from China, found it hard to operate legally, and gradually fell out of the market.

Electra’s ‘green gas’ was considered to be the next generation in the world of air-conditioning: safe to use and environmentally-friendly. The green gas, which was now also being marketed overseas, doesn’t damage the ozone layer and means high energy rated air-conditioners can be produced using less electricity and reducing air pollution.